How bout the current situation and analysis of our country’s construction machine leasing industry? What is the market demand and the existing issues about construction machine leasing industry? Now China construction industry association does a survey about the current situation and future development of China construction machine leasing industry, the survey is done by a questionnaire and the interview with the important companies, 63% of the companies which join in this survey are construction machine leasing companies, the rest of them are construction enterprises.
Now we talk about the current condition about construction machine leasing industry. Our country’s construction machine leasing industry starts later than foreign countries’, and the scale is not big enough. The origin of this industry dates back to the 1990s, and with the ever increasing development of the enterprises, state-owned, private, joint venture, personal construction machine enterprises develop rapidly, for example, in Beijing, the numbers of the companies which is engaged in leasing are 400.
Here are the questions which the enterprises care about. The key to determine whether the transaction is success or not is the leasing price, and the proportion of this factor is about 25.8%,which is followed by the band reputation of the leasing company, which is about 20.4%. The questions which the enterprises care about are rent arrears which occupy 50.7% of the whole, the standardization of the market which is 46.4%, the third one is the development of the band.
According the survey, here are some advices for the future development of this industry. Firstly, we should change the business concepts, and create new kinds of leasing mode. Secondly, build new leasing enterprises which are more professional and have their own bands and scale. As is known to all, the quantity of enterprises which are more professional and have their own bands and scale in machinery represents the developing level of the whole machinery. Thirdly, apply scientific managing method, and lower the credit risk. Fourthly, create differentiated services, and improve the competitiveness of the enterprises. Focusing on selling and ignoring service is the general problem existing in today’s construction machine leasing machinery, the conception of doing well in service is not only focusing on improving the satisfaction of the existing service, but also thinking about how to apply customers with underlying demand. So improving the service quality and making diverse service projects to satisfy customers will increase the quantity of the leasing transaction.
In a word, let government authorities, industry association and enterprises cooperate with each other fluently, and make a just, fair, orderly environment for the leasing market.
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